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Mordechai Mendoza Manages Mannequin Friends in Music Video for “Mickey Blue”

By Charlie Maybee

Mordechai Mendoza, the alter ego of Toronto based singer, songwriter, and guitarist Adam Beer-Colacino, is getting funky onstage with a band of mannequins in the new music video for “Mickey Blue”. With a story about a complicated friendships at the forefront, he gets himself twisted up about the pros and cons of being around the titular character.

Retrospectively, Mendoza recalls the fun and trouble that he and Mickey Blue would get into together when they were younger. In each chorus, he sings, “Mickey Blue I got my mind on you / Even after everything you put me through”. This is the kind of friend who seems to be more trouble than they’re worth. And while, Mendoza doesn’t get too specific about the details of any given situation they may have found themselves in, they always end up back in each other’s good graces, “Oh it’s true / I can rely on you / No matter what I try you still come through”.

Visually, we see Mordechai performing live with a band and audience full of mannequins, who all manage to feel like fill-ins for the character of “Mickey Blue”. Maybe he’s talking about one person, or a whole community, but there is something to be said about the reliability of someone who is like a mannequin. They may not be capable of thinking about Mendoza or the people around them, but there is comfort in knowing that they will never change. They pose, they rock, they hang around – we can’t expect any more or less from a friend like them, which seems to parallel the lesson of “Mickey Blue” as a static character.

“’Mickey Blue’ is the first single off my debut record” Mendoza writes, “It is a fun and upbeat rocker with some deep lyrical content about my mental health struggles when you read between the lines. It takes the listener back a few decades with playful melodies and catchy guitar hooks, while still keeping a couple toes in the modern landscape”.

“Mickey Blue” will be available on major streaming platforms like Spotify and Apple Music on Friday, July 15, 2022. The accompanying music video will also be released that day on YouTube. Find this and more exciting new music on our Alchemical Multigenre Mixdown playlist on Spotify.

Charlie Maybee

Charlie Maybee is a dancer, musician, educator, and writer based in Charleston, South Carolina who currently teaches with the Dance Program at the College of Charleston. His primary work as an artist is with his performing collective, Polymath Performance Project, through which he makes interdisciplinary performance art that centers tap dance as the primary medium of expression and research. He also currently plays rhythm guitar for the Charleston-based punk band, Anergy, and releases music as a solo artist under the name Nox Eterna.

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